So the RAD SEO Online Marketing website is almost ready to launch so I thought we would fire up the blog as a way of introduction with a little online marketing update.
Did you know that visitors from search engines buy 3.5 times more often than visitors who find a link to your site on someone else’s site? According to a recent internal research study, buyers referred by search engines exceed 2 times the buyers referred by paid campaigns. Search engines still give you the most targeted traffic, and this is true even in our Web 2.0 era. As a RAD SEO Online Marketing Consultant in Cambridge and London, I take great pleasure in being the internet geek with the tools, skills and knowledge to solve customer internet marketing problems. Together with the evolution of the Web, search engines improved their services and now they play on many more information platforms than just websites. Optimisation in these days means you have to optimise not only a website that you are running but also your social media listings and profiles, local maps (Google Local), video content, tweets etc.
RAD SEO has been carefully following these trends, and you can check your rankings in Google Local, Google Mobile, Google News and Google Blogs, promote and submit your blogs, articles, press releases, create and submit Sitemaps, and many other things to make your online presence not just visible but outstanding.
As well as the Google online marketing drivers mentioned there are many other routes you can take to deliver traffic to your website including viral video, corporate vide0, website structure, pay per click, backlinks, SEO copy, forum conversations, banner exchanges and directory listings. In fact, I will get involved in anything ‘white hat’ onsite and offsite that will benefit a particular client’s needs.