What is Schema Markup and Why is it Important for Your Website?

RAD website schema markup

As a website owner, you’re always looking for ways to enhance your site’s visibility and performance. One powerful yet often overlooked tool in your SEO arsenal is schema markup. Understanding and implementing schema markup can significantly improve how search engines interpret your content and, ultimately, how your site appears in search results. This article will […]

AI Software to Supercharge Your Website, SEO, and Marketing

AI Software for Website, SEO

Turbocharge your website performance Enhance your website’s speed and efficiency with Artificial Intelligence (AI) technology. In today’s competitive online landscape, businesses of all sizes are continuously striving for prominence. To gain an advantage, it is crucial to utilise every resource at hand. AI has emerged as a game-changing force, revolutionizing website development, search engine optimisation […]

Why you need to know about search intent for SEO

search intent for seo

The better your SEO, the better your business. It’s a simple fact in our modern world of digital that your business needs SEO just like you need air to breathe. You can’t avoid the importance of SEO and how it enables you to rank higher and gain more customers. But just what are people searching […]

The Ultimate Content Strategy Guide For Technical Industries

Futuristic woman in content marketing for technology industry

Capturing your audience’s attention in a technical industry can be hard, especially if your product or service isn’t the type that appears to bring the most excitement or engagement at first glance.   However there are still ways you can attract a targeted audience and gather interest without the fear of missing opportunities with a below par […]

Fire up your SEO efforts this Summer

seo summer 2023

In the competitive landscape of online business, search engine optimisation (SEO) plays a crucial role in driving organic traffic and increasing visibility for small businesses. To help small business owners and webmasters navigate the ever-evolving SEO landscape this Summer, this article presents ten actionable tips that can improve your website’s SEO performance. https://radseo.co.uk/wp-content/uploads/FireUpYourSEOEfforts-1.mp4 Optimise Your […]

Learn from Google’s April 2023 Reviews System Update

april 2023 google update

In April 2023, Google rolled out a new algorithm update that promises to have a significant impact on website rankings. This update, known as the Google April 2023 Reviews Algorithm Update, expands coverage of reviews about products, services, and other topics. The update aims to provide users with more comprehensive and accurate information about products […]

What to do after Google launches March 2023 algorithm update

google march 2023 algorithm update

Google’s core algorithm updates have always been big news for webmasters and marketers. The latest update, which was launched this March 2023, is no different. Find out what this algorithm update consists of and how it can effect websites, as well as what webmasters should prioritise to ensure they continue to rank highly in Google […]

Why We Need To Adapt to Privacy First Marketing

privacy first marketing

With the growing concern over data privacy and security, it’s crucial for companies to adapt to the new era of Privacy First Marketing. Privacy-first marketing involves securely managing all confidential data related to marketing efforts, including but not limited to personal information such as email addresses, phone numbers, and financial data. This is crucial in building consumer […]

What You Need To Know About Google’s Helpful Content Update

Google’s Helpful Content Update

Did you know Google has been updating its search algorithm for years? It makes sense to educate yourself on the latest changes impacting the Google algorithm. Some of these changes have been small and unnoticeable, while others have impacted how SEO helps companies compete in their markets. One update that has recently taken the web by storm is Google’s […]

How Can You Improve Your SEO in 2022

seo journey 2022

About 68% of all online activity begins with a search engine like Google. As a result, over 60% of marketers are focused on growing their search engine optimisation (SEO) and organic presence. Unfortunately, Google introduces 500 to 600 changes to its search algorithm every year. Failing to keep up with Google algorithm updates and SEO news could […]

The Most Important SEO Updates From the First Quarter of 2022

SEO Stairs Q1 2022

A staggering 61% of marketers prioritise SEO as their first line of inbound marketing. As we move into the second quarter of 2022, it is important to understand and evaluate SEO updates from the first part of the year. SEO is the marketing strategy for today and will stick around in the foreseeable future. However, with constant […]