SEO & Marketing Updates In April 2020
If there’s one thing you can guarantee in the world of SEO, it’s that no month goes by without a change. As we continue to tackle Google algorithms, increase engagement on social platforms and optimise websites to convert visitors into customers; it’s fair to say that keeping our finger on the digital pulse is a […]
How Coronavirus is Spreading Fake News
Unless you live on another planet, you cannot avoid the drama that has struck the UK since Coronavirus. Supermarkets are selling out of essentials as if the apocalypse is about to take place, and the news is awash with stories around the globe of expected cases and death tolls. It’s grim reading if ever there […]
How to Crack New Content Ideas
Creating fresh content for your website can feel like a demanding task when you have little time to write it, let alone sit and think of new ideas that will help you capture your audience’s attention. Content remains king, it’s a cliche but still rings true. It not only helps to support your SEO efforts […]
7 reasons you need to invest in SEO
Is SEO Part Of Your Marketing Strategy? More and more businesses are choosing to invest in digital marketing activities now that the online world is playing such a huge part in our everyday lives. From shopping to socialising, consuming news, and choosing who to vote for in elections, the internet shapes the lives of billions […]
Are you in need of a website audit?
The new year is the perfect opportunity to revitalise your website and think about the digital impact your business would like to make for the year ahead. You should know by now that a website is the shop front of your business, and if it’s not looking fresh and truly showing your company in the […]
Web design and UX
A website is a place on the web – a junction – and the makeup of a site is itself a system with attributes that link to one another. A website creator needs to be able to adapt to the evolving web, which has trends emerging every year (this year it’s fashionable to have large […]
How to combine PR and SEO
Are your PR and SEO strategies aligned? In recent years, the lines between PR and SEO have become blurred, as they have similar goals in mind: To attract an audience using tactics that get your brand mentioned in the kinds of places that your target audience are hanging out. In the case of SEO, this […]
Why Collaboration Between Developers, Designers and Marketers Is Important
Gone are the days when developers, designers, and marketers were separate entities that had to shout the loudest to be heard. In today’s hyper-digital world, collaboration is the key to success, and only by bringing these three areas inline can businesses truly garner a website that creates the holy grail of engagement and acquisition. Developers […]
What’s SEO all about in 2018
Every year the SEO industry evolves, Google makes regular micro-edits to the algorithm alongside dropping a few bombshells along the way which send the SEO forums into panic and thousands of webmasters running to check rankings and visitor traffic data. This is nothing new though and anyone how has been working in SEO for a […]
WordPress Still Rocks and Here’s Why
So you’re considering a new website and you’ve heard through the grapevine that WordPress is the system to use? Like all important business decisions, opinions are easy to find, but hard facts are what you need. Well, thanks to the fact that WordPress has been around for over ten year’s there are many supporting statistics […]
What Does GDPR Mean For Your Website?
By now you will be well aware that as of the 25th May 2018 the General Data Protection Regulation (GDPR) will be coming into force across the EU. This regulation has caused quite a stir for a number of reasons. Not only does it introduce tougher fines for businesses with data breaches and non-compliance, a […]
Are you taking your online reputation seriously enough?
In today’s digital and web-driven world, businesses need to be more aware of their online reputation than ever before. But just why is it so important, and how can you proactively manage it? The importance of your online reputation It’s now a fact of life that when consumers are looking to purchase a product […]
