How to tell if you have a Google penalty
Matt Cutts from Google has released a new video which looks at how you can tell if you have a Google Algorithmic Penalty or see if your site is just being outranked by better content.
How to win back that copied content
Have you ever come across an article that looks a little to familiar? This is a familiar problem across the web where a web thief has copied your own content and tried to pass it off as their own, or scrapers have taken the info from a page on your site and spun it so […]
Why you can’t neglect social media with SEO campaigns
When looking at an SEO campaign we always consider the ways that we can enhance visibility and sharing of content. In particular this process involves engaging with social media and developing the most applicable channels to benefit the clients needs. Contact RAD SEO to discuss your SEO objectives and see how we can assist
RAD SEO – Bringing Ideas to Life with Video Marketing
Cambridge based SEO agency RAD SEO have launched a new Video Marketing service to complement the existing work being done on search engine optimisation for clients. Video has become an important part of the digital marketing mix in the last few years, with the likes of YouTube and Vimeo providing businesses the outlet to release video […]
10 tips for writing SEO friendly content
Not all that long ago, businesses were able to push their websites up the search engine rankings by cramming their content full of keywords. As search engines have evolved, however, there’s been more emphasis on the quality of the content – which of course is how it should be. When a user is searching the […]
How to blog for business
The benefits of unique, high quality blogs are huge. Blogs can boost a business’s organic search engine optimisation (SEO) campaign and build industry authority as well. Simply creating a business blog isn’t enough to drive interest in a business. If it is going to be done, it needs to be done right and the first […]
Answers to your rel=author questions
In response to demand from Webmasters, Google has published frequently asked questions about the rel=”author” tag. Further details can also be found here: 1. What kind of pages can be used with authorship? Pages that contain a single article or a single piece of content by the same author can use the rel=”author” attribute. If […]
Does Page Rank Still Have Any Value?
Its like pulling a rabbit out of a hat these days if you want to predict what is coming in the next Google update and an impossible task of knowing when that will be. The same goes for the hidden world of Google Pagerank updates. There are rumours however that pagerank is due to be […]
Google Search Team Bashing Spammers
Make a site that people want to view and content people want to share. Sounds easy!! It should be, but more often than not websites get neglected and webmasters can panic using black hat SEO or less experienced webmasters are dazzled by the thousands of backlinks offered from software in spammy forums. Those that have […]
5 Reasons SEO Should Be In Your Marketing Plan
Are you considering search engine optimisation as part of your marketing plan? If not you should be. Long gone are the days of just considering the four P’s of marketing (something I was bought up with). Digital brings together new ideas, strategies, opportunities and huge outreach faster than ever before. When search engine optimisation is […]
Why You Need to be a Content Wizard in 2013
SEO is a constantly adapting beast. If you want a website or other online marketing communications to appear on the first page of Google’s search rankings, you need to keep on top of the rules. And the rules and onsite ranking factors don’t stay still for long. At one point, endless keyword-stuffed copy was enough […]
Brighton SEO 2013
SEO consultants, geeks and believers from across the UK and further afield arrived in Brighton in the early hours of Friday 12th April for the latest Brighton SEO event. The enthusiastic crowd are generally looking for SEO inspiration and to see if they are ticking all the right boxes for Google whilst discussing the latest […]